Various sales engineering
 

Sales engineering are modules which come to imbricate the ones with the others to form a method of sale and to answer a certain number of objections.

To keep in mind to remain always positive in the manner of speaking and of employing only words which make safe the interlocutor.


Deep-sea diving

It is the resumption of the dialogue by successive steps after a final refusal.


The elevator

It is an objection which one does not know the exact reason. The prospective customer refuses the product without another explanation.


The préclose in 6 stages

It is the manner of taking again each objection as if it were about a sale.


Technique of the support

They are nonfounded objections to which the salesman has a solution.


Prevention

It is necessary to cut grass under the foot: “you undoubtedly will say to me that…”.


The refrigerator

To put side the objection while forgetting to speak about it: “I completely include/understand your question and I will bring an answer in one moment to you, but allow me before specifying you an important point…”.


The elimination of the génantes questions

To wait that the prospective customer makes several objections and not to answer that to easiest “I will answer the 3 questions than posed you to me. Indeed my product has…”. And to forget the remainder.


NOT in Perhaps

The alternative

The rejection

Vis-a-vis an undecided person, it is possible to take it with against foot and to propose an article to him which the salesman knows pertinently that she will refuse it. This action makes it possible to develop the second article.


“I AM NULL!”.

In complement and for memory, let us quote the technique of “I am null”. To use with parsimony and in extreme cases.


Sales engineering… which make sell

Several thousands of salesmen, in all the fields of community activity, followed the courses, the training courses or the conferences of Marc Corcos. Hundreds of national companies or international called upon him to improve the effectiveness of their sales force. Sales engineering… which make sell count, among all the rules applied to the sale, the 4 basic principles and the 8 essential conditions which make it possible any salesman to improve his contacts and to better make a success of its sales.


Secrecies of the sales to individual

Direct sales, sales with multiple networks, retail sales: these practices in common have the direct confrontation of the salesman and his final customer. To succeed in concluding its sales in this context, it is necessary to acquire specific techniques. Jean Auer delivers here the best techniques which made its success: “Your purchase order at the beginning maintenance”, “do not speak more”, “you Leave do not defend”, “Listen”, “Help and you will be rewarded”… He explains how to make and gives many lived examples.


Sales engineering

The future of a company is measured more than ever with its fair average quality. A quality which is accessible to much, because as opposed to what one often believes, the sale is a trade which is learned. This best-seller brings a decisive help to all those which want to develop their capacity to persuade an interlocutor and to sell products, services, equipment, ideas.


To sell to the difficult customers

This work brings practical methods and tools to control all the essential resources with the commercial success in a highly competing environment.




To apply a technique regularly is equivalent optimizing its results.

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